Work Package 4 was coordinated by the Romanian partner T.H.E. Management (Travel Hospitality Events Management), Bucharest, with the contribution of all partners. It produced the Green Agritainment Impact Measurement Tool: a 40-item post-activity questionnaire that measures the self-reported impact of an agritainment experience through eight scores (positive emotions, intention to act at home, perceived efficacy, pro-environmental attitudes, ethical commitment, civic engagement, reputation of the organisation, intention to choose sustainable tourism).
The tool was piloted in six countries (Ireland, Italy, Romania, Cyprus, Greece and Bulgaria) with 123 participants. All results are published here and can be freely used, replicated and adapted.
1. Use the tool
Official questionnaire, one version per language. Answering takes about 10 minutes.
English Română Italiano Български Ελληνικά Cyprus (Greek)
How to administer it and how to calculate and read the scores: see the Practical Guide below.
Online version with automatic scoring (A4.11). Answer the 40 items on screen and get at once the eight scores, the global score, a profile chart and the comparison with the European pilot benchmark (123 participants). Available in English, Italian, Bulgarian, Greek and Romanian.
Open the online tool with automatic scoring
Summary of results
Six-country European pilot, one post-activity administration, 123 participants (target: 120, 20 per country). Source: European pilot dataset (123 participants, six countries).
| Country | Participants |
|---|---|
| Ireland | 20 |
| Italy | 20 |
| Romania | 20 |
| Cyprus | 21 |
| Greece | 21 |
| Bulgaria | 21 |
| Total | 123 |
Scores on the eight scales (1 = strongly disagree, 5 = strongly agree):
| Scale | Mean (1–5) | Participants scoring 4 or more |
|---|---|---|
| S1 Positive emotions toward environmental protection goals | 4.60 | 93.5% |
| S2 Intention to replicate pro-environmental actions at home | 4.45 | 84.6% |
| S3 Perceived efficacy in supporting the environment | 4.49 | 83.7% |
| S4 Pro-environmental attitudes through agritainment | 4.58 | 87.0% |
| S5 Ethical commitment toward environmental goals | 4.60 | 92.7% |
| S6 Civic engagement toward environmental issues | 4.45 | 79.7% |
| S7 Social reputation of agritainment organisations | 4.66 | 93.5% |
| S8 Intention to choose sustainable tourism and leisure activities | 4.50 | 81.3% |
| Global All 40 items | 4.54 | 87.8% |
The scores are self-reported perceived impact and intentions right after the activity; they do not measure long-term behaviour. These means are the European benchmark used by the online tool. Reliability, factor structure and scoring rules are in the reports below.
2. Reports and guides
EU Synthesis Report (A4.2)
Scientific evidence on educational agritainment and pro-environmental behaviour change: the literature review that underpins the tool.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)Expert Validation Report (A4.3)
Content validity of the 40 items, assessed by 12 experts from the partner countries.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)Factor Analysis and Scoring Rules (A4.10)
Factor validity of the scale and final definition of the eight scores and of the scoring rules.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)Reliability and Validity of the Scales (A4.10)
Internal consistency and construct evidence for each of the eight scales.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)European Report: development, piloting and validation of the tool (A4.10)
Summary of the six-country European pilot and of what the results mean in practice.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)Practical Guide for the adoption of the Impact Measurement Tool (A4.12)
For VET learners, trainers and agritainment professionals: how to administer the tool, calculate the scores and read them.
English (PDF)Romanian (PDF)Bulgarian (PDF)Greek (PDF)Italian (PDF)3. Piloting activities
Each partner implemented an agritainment activity and tested the Impact Measurement Tool with its participants (A4.4–A4.9). For each country: photos of the activity and, where available, the activity report.
Bulgaria (A4.4)
Outdoor activity “Learning through experience” in Sofia, organised by Balkan International Academy. Read the article.
Romania (A4.9)
Agritainment activity and testing of the tool carried out by T.H.E. Management, August 2026.
Greece (A4.6)
Agritainment activity in Thassos, May 2026, organised by ASEDDEDIPE.
Cyprus (A4.7)
Agritainment activity organised by STANDO LTD.
Ireland (A4.8)
Agritainment activity organised by the University of Galway / Shannon College.
Italy (A4.5)
Piloting activity organised by Igor Vitale International.
Green Agritainment – VET strategies for Edutainment in European Agritourism. Project number 2024-1-IE01-KA220-VET-000254134. Co-funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.